Last week I was involved in some rather impassioned discussions about the look and feel of a new student accommodation website I’m project managing at Sanctuary.
This was the same week that Apple launched the much talked about iOS 7 which includes features such as, in Apple’s own words, “a beautiful new design”.
I decided to take a closer look at this beautiful design and see how it compared to iOS 6. What I like about it, is that it’s:
- Whiter, Brighter, Cleaner and Flatter.
IOS 7 uses colour to accentuate features- note the difference in the ‘Reminders’ app where iOS 6 uses a 2 colour tick box design compared to the colour popping version in iOS 7. The ‘Game Center’ app also does this well and the same can be said for the ‘Contacts’ app which in iOS 7 makes me think about all the types of contact I can have with my friends like SMS and social, whereas the iOS 6 version reminds me of a rather out-dated ‘Filofax’.
This got me thinking about other web design trends for 2014. I’m certainly not a trend-setter so I’ve scoured the web for these.
Love it or hate it, it’s on the high street so it will probably make its way online too.
Think Windows 8 with flat blocks of colour. This means no drop shadows, no colour gradients on buttons, no texture and no 3D.
Creative use of typography
This has been a big trend in 2013 and it shows no sign of going away.
Keeping it simple
It’s all about minimalist pages. Provide clear distinction between page elements by using blocks of content.
We already love a good Google map but 2014 could see maps becoming the basis for the entire website.
This is a no-brainer. Responsive design is about providing the optimal viewing experience every time, according to the device being used. Choose a content management provider that does this for you as a given.
Social media today provides 10 examples of responsive web design in this blog post. I stolen one of their images here, showing you the AIDS.gov website which looks great on PC, laptop, tablet and mobile (I hope they don’t mind).
Check out these sources for more examples of web design trends for 2014: